Top 5 Social Apps on Android in Oman: Q1 2023

In Q1 2023, the social app landscape on Android in Oman was dominated by TikTok, Instagram, Facebook, TikTok Lite - Save Data, and Likee - Short Video Community. Here's a closer look at their performance.

TikTok experienced fluctuations in both downloads and revenue. Weekly downloads saw a peak of around 28K in the week of February 20, while revenue peaked at approximately $19K in the last week of December. Active users showed a slight decline from 849K to 797K throughout the quarter.

Instagram maintained a steady performance. Weekly downloads ranged from 5.7K to 15.5K, peaking in the last week of March. Revenue showed a modest increase, reaching a high of $108 in mid-January. Active users saw a gradual decrease from 855K to 837K.

Facebook demonstrated consistent engagement. Weekly downloads ranged between 6K and 9.3K, with a peak in mid-February. Revenue peaked at $309 in mid-March. Active users showed a steady increase from 296K to 312K over the quarter.

TikTok Lite - Save Data had stable download numbers, peaking at around 10.3K in the first week of January. Active users fluctuated slightly, ending the quarter at approximately 86K.

Likee - Short Video Community saw steady weekly downloads, peaking at around 5.2K in mid-February. Revenue reached a high of $1.5K in late January. Active users slightly decreased from 172K to 154K over the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower.